Just because people share a common interest, it doesn’t mean enjoy said interest for similar reasons. Especially when it comes to comic books where the characters are at the whim of the creators view of the characters and editorial mandates.
But yeah; we can blame Marvel, too.
I am willing to endorse and support people that are in this for the same reason than I am, they want epic tales of sacrifice, redemption, thriumph, heroes, I accept shipping to a point, but not when it is the only driving force of a fandom as I sadly see it happen with Arrow around here.
I do not think the MCU is the greatest thing ever, so I won’t endorse blind fanboys, I prefer First Class because of the strong performance there, but Winter Soldier was awesome, I won’t deny that, people that want a good and original story I will always accept that.
Even with people who like the same characters they can like them for completely different reasons.
Look how many people love Batman as the “I plan for every contingency and can bring down any superhero ever with time to plan” concept.
Then there’s people (like me) who prefer Batman as a guy who is smart, but not THAT smart, a guy who could be taken down by one lucky shot from any punk with a gun.
There’s people who love Superman as a symbol of power and physical strength, and then there’s people who love him as a big boyscout and the nobility of the hero.
You’ll find Superman fanboys who absolutely HATE Man of Steel and will tell you it got the character so wrong, and Superman fanboys who absolutely LOVE Man of Steel and will tell you it’s the version that they feel got the character right. (and note: The venn diagram of this and previous ‘Superman as power fantasy vs Superman as noble hero” are not the same, all circles would overlap.)
The thing about comics especially is pretty much every character who has a sizable fanbase really probably has a half dozen different fanbases who all love him for different reasons, from different arcs, different writers.
The only thing you and a fan of anything you like have in common and agree on is you like that thing, everything else is up for debate, and the bigger the fandom the more likely you’ll disagree on WHAT makes that thing awesome.
Totally right there, for some the X-men are awesome because of their powers, for others because of how they relate to minorities, for others because how they relate to a particular time of their lives, yeah, entirely right.